The mass tort world never ceases to amaze. Asbestos litigation advertising apparently includes the group approach described in the the press release below.
“KLS Equity to Open Second Round of Asbestos Advertising
Daniel Spence of KLS Equity to lead second round of funding.
September 29, 2014 06:04 ET | Source: KLS Media
NEW YORK CITY, N.Y., Sept. 29, 2014 (GLOBE NEWSWIRE) — via PRWEB – KLS Equity Group will fund a second round of campaign finance for the production and media purchases of a group of trial attorneys focused on asbestos litigation. Over $30 billion of funds have been placed in trust funds to aid the victims of asbestos exposure. In May of 2014 KLS Equity opened Fund XVII to pay the advertising expenses for a select group of asbestos focused trial attorneys. The fund raised $6.1 million and hired KLS Media Group of Houston, Texas to handle production and media placement. The fund paid for a national advertising campaign running in over 50 major US markets as well as San Juan, Puerto Rico for roughly 90 days ending in early October. The campaign was a major success with participating attorneys retaining over $140 million in cases to date. The fund raised $5 million and will continue the mission of fund XVII’s national campaign for an additional two months, ending in mid-December. Daniel Spence, President of KLS Equity was the lead investor in KLS Equity Fund XVII. Spence Family Investments has pledged $3.5 million for the second round of asbestos advertising campaign financing. KLS Equity’s second round of asbestos campaign financing has closed and the fund is not considering any further outside investors.
About KLS Equity
KLS Equity is a private equity firm founded to finance the advertising campaigns of purpose driven companies that may not have the capital required to successfully launch a new brand, product, or idea. KLS Equity has provided advertising campaign finance for some of the world’s leading companies, including major oil and gas holdings, textiles, legal, and hospitality industries. KLS Equity has funded over $100 million in advertising campaigns.
About KLS Media
KLS Media Global is an advertising agency holding company based in Houston, Texas. KLS Media was founded in 1998. Daniel Spence was named CEO of KLS Media Global in 2005. KLS Media is set to surpass US$500 million in annual 2014 billings including over $366 million in media purchases. In 2013 a Texas based private equity firm purchased a majority stake in KLS Media Global and KLS Media is now asset managed by the equity firm.
This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit http://www.prweb.com/releases/2014/09/prweb12206095.htm
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